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ABOUT

Teamwork makes the dream work
— Maxwell, John
 
 

I'm originally from a super small city in Brazil called Juiz de Fora, with almost 20 years of experience across a wide range of local and global brands. Since a very young age, I was never afraid of changes and adapting is probably one of my strongest suits. I like to surprise myself and others, especially when I'm challenged to go the extra mile. I worked with many different agencies with different sets of expertise, from Leo Burnett Tailor Made in Brazil to recently 3y ago at Wunderman Thompson in Dubai. As an award-winning creative, I'm proud of my work and even prouder of not being an ass kisser. Yeah, it is harder to go that way but that's who I am. I believe that being nice goes a long way. My personal work also includes painting, illustrating, tattooing, furniture design and decoration. Sure more than hobbies, it is also a nice way to shut up my demons for a while so I can sleep in peace...LOL.

 
 

JURY PARTICIPATION

  • ADFORUM PHNX FESTIVAL 2024

    Film
    Print & Outdoor
    Brand and Activation
    PR

    Good Causes - Health

    Good Causes - Environmental

    Creative technology

  • NY FESTIVAL 2023

    Brand and Activation
    Film
    Print & Outdoor
    Student

  • MADSTARS 2022

    Brand and Activation
    Film
    Print & Outdoor
    Student

AWARD-WINNING CREATIVE

  • DUBAI LINX

    1x Grand Prix - Brand Experience & Activation
    1x Silver - Brand Experience & Activation
    1x Silver - Creative Strategy
    1x Silver - PR / Culture & Context
    1x Silver - Design
    1x Bronze - PR / Consumer Goods
    1x Bronze - Brand Experience & Activation
    1x Bronze - Healthcare
    3x Shortlist - Direct
    1x Shortlist - Social Influencer
    4x Shortlist - Brand Experience & Activation
    1x Shortlist - Digital
    1x Shortlist - Design
    1x Shortlist - Healthcare

  • CANNES LIONS

    1x Shortlist - Brand Experience & Activation
    1x Shortlist - PR / Social Engagement
    1x Shortlist - Social & Influencer

  • D&AD

    1x Shortlist Commerce / Cultural Experience

  • CLIO AWARDS

    1x Bronze - Design / Product Design

  • NEW YORK FESTIVALS

    1x finalist - Pushing Culture
    1x finalist - Design / Product Design
    6x Shortlists

  • ONE SHOW

    1x Merit - Physical Products & Apparel

    1x Finalist - Physical Products & Apparel

    7x Shortlists

  • EPICA AWARDS

    3x Shortlists

    1x Silver in Food

    1x Bronze in Social Networks

  • ABRIL AWARDS

    1x Grand Prix - Hidden Truth

  • EFFIES AWARDS

    1x Gold

    3x Silvers

    5x Shortlists

  • THE DRUMS AWARDS

    2x Gold - Brand Activation

  • CRESTA FESTIVAL

    1x Silver - Ambient and Experiential
    3x Bronze - Ambient and Experiential
    2x Bronze - Brand Purpose
    15x Shortlists

  • MAD STARS FESTIVAL

    1x Silver

    1x Cristal

    20x Shortlists

  • CCSP FESTIVAL

    1x Merit

    3x Shortlists

  • WAVE FESTIVAL

    8x Bronze

  • LURZER’S ARCHIVE

    17x Publications

EXPERIENCE

  • Creative Director at You Experience,
    Mar 2024 - Current

  • Creative Director at Wunderman Thompson MENA,
    Oct 2020 - Feb 2024

  • Associate Creative Director at VMLY&R,
    Aug 2019 - Oct 2020

  • Senior Art Director at F.biz,
    June 2014 - Aug 2019

  • Creative Art Director at Leo Burnett Tailor Made,
    April 2011 – June 2014

  • Creative Art Director at Fala!,
    April 2007 – April 2011

  • Creative Art Director at 2004 Comunicação,
    May 2005 - April 2007

  • Creative Art Director at Ad.Company,
    March 2003 - May 2005

 

NOW LET’S TALK ABOUT YOU